Content Writer: where should I start from?

Hi Mums!

During the last days I have been studying more about being a Content Writer . The main question I had was “where should I start from if I write for other people?”

Maybe you have the same question, so I wrote this article for you, with clues that can help you to find answers.


Content Writer is by itself a very vague concept. Most of us can write about something , but what is the type of content you can write about better? Let’s have a look!


Blogs are posts with a more casual language , using a personal tone and are mostly about some specific subject as a hobby (like crafts, drawing, photography, football…) or trivial events of someone’s life.

A blog can have between 300 and 2000 words (even if actually the minimum required by professionals because of SEO is more than 500 words). Most blogs that rank higher in Google have at least 500 to 1000 words per post.


An article tends to be more informative and less subjective. The number of words is higher when compared with a blog : 800 to 5000 words.

If you want to become a content writer with expertise in articles, prepare to do more research.


Maybe you love to write fiction , romance or children’s stories. Then, there is also place for you, not only in platforms as Fiverr or Upwork but also in Amazon where you can become a renowned author.


Do you imagine yourself writing for a company or shop about their products?

When writing a product description you should tell what a product is and why somebody should purchase it , using persuasive words, in order to help increasing the sales .

The number of words varies . A common description has between 150-400 words.

The next question is :


This answer is very personal.

As a mother of three small children, living abroad and with no help from relatives I can tell you that I like to work with my own websites but I don’t find time to create products or make marketing in Social Media . For that reason, I am now searching work in Freelance platforms.

To work for yourself you need to make the extra effort to spread you work through different Social Media platforms. Moreover, you need to create products to sell or work with affiliate markets.

If you work for somebody else, you will write something and be paid for that.

Don’t think is that easy.

You will need to stand out of the crowd somehow, showing samples of your work and have very good skills.

Anyway, with some effort you can do it.

Let’s now have a look in where can you write, if you want to build your own website or if you want to work for somebody else.

BEST WEBSITE BUILDERS (in case you want your own website):





BEST PLATFORMS ( to work as a freelancer):






  • Create a variety of samples: blog, article, book chapter or article description. This will show the interested person in your work, what you can do.
  • Write your samples in Google Docs, so you can easily share your samples, through a link. If you have blogs or websites where you write, you can also share them. Just be sure there are no typos ( grammatical or orthographic errors).
  • When writing, eliminate all “fluff” and write “juicy”content. This means your writing should be informative, go straight to the point without repeating yourself or writing just to reach the minimum number of words.
  • When writing, each paragraph should not be longer than three to four lines.
  • When writing an article, make a search about it and include statistics, fun facts and get inspired from trading articles.
  • Read your article out loud or read it to friend or relatives, so they can provide you critical feedback.
  • Do not charge less than 15 dollars per work (for example, 15 dollars for a 150 words description).
  • Be kind with the client and thank him (or her) for the time, order and questions and make him feel welcome and good with the purchase , so you can have positive reviews and increase the number of future clients.
  • Always deliver your work on time and, if possible, a little bit before the requested date .
  • Is very probable that you have to deal with scammers, people that want you to do their work for free and avoids to pay you , saying they will give you a bad review if you do not give the money back.  Charge your work and, if necessary and possible, report or block them .
  • Always charge rush service , because your time is valuable. Don’t  feel guilty.

Before we finish, let’s have a look in some of the

Most common terminology used when somebody is hiring you to write


Deliverables are basically the work you need to do .


We already have a post about this subject in our blog. You can have a look HERE.

In a very resumed way it concerns to the proper keyword used in an article.


It means Kindle direct publishing , the platform used for self publishing posted on Amazon.


Using too many keywords in a post.


Writing instructions.


Main content excluding introduction and conclusion.


The word used for “content”.


info that grabs attention.


The second paragraph of a topic that answers the question .

With this said you are ready to start. If you have any extra tip share it with us.

Free tools to use as a Content Writer

Dear Mums,

The latest weeks have been like riding the roller coaster , full of challenges . They pushed me to act and here am I sharing knowledge with you, hoping we can move forward and make progress. Today I’m going to tell you about


1) Google Docs

Allows you to write all kind of text and edit it easily, using Bold, Italic, text alignment and other useful options . You can also share and edit your content  with other people participating.

2) Wikipedia Style Guide

It gives you information about how to write different kinds of text properly . It has precious tips for content writers who want to succeed when writing an article.

3) Grammarly

Even if there is a paid version which helps more with syntax , the free option is very effective detecting orthographic errors. This is incredibly helpful , once an article with typos can destroy your career as a content writer.

4) Keywords Everywhere and Ubersuggest

These tools helps you with Keyword research. Keywords Everywhere appear as an extension of Chrome or Firefox. It will help you to choose the right keywords for your post. Have a look in

In the same context you have Ubersuggest, another app for keyword research. The paid version is very good and the price very reasonable.

5) Canva

Even if there is a paid Canva Pro version, where you can access more fonts, photo stocks and elements, the free version of Canva can be enough in a beginning to find templates for your work and make it more appealing.

Remember that when you are a freelancer and your budget is not big, is smarter to start with free tools instead of spending money from a beginning. Gradually, as you earn more you can make some upgrades that bring value to your work.

6) WordPress

To promote your work you will need a website, a place where you show what work have you done , so a company or a client can hire you as a Content Writer . WordPress is a very good option. I use it for Mum.Ceo and I feel very satisfied. Of course you will have to pay a domain but there are plenty of them for a reasonable price in GoDaddy for example.

These are some of the tools that a Content Writer can use for free.
Let me know if you use others.

In another article I will tell you about platforms where you can write as a freelancer and tell you details about some of them.

Have a good week!